Brussels South Charleroi Airport
positions itself as a major player in its region

Brussels South Charleroi Airport works with Charleroi Métropole to develop tourism in the region in which it operates.
As a transit platform, the airport intends to become a major player from which travelers will have the opportunity to explore Charleroi Métropole.
Through collaboration with the Tourist Houses working to promote the region, different options will be offered to passengers, according to the time they have.
A first collaborative project dating from last September was also carried out with Ryanair to promote the tourism sector of Charleroi Métropole.
In 2018, the airport welcomed more than eight million travelers.
Through its frequentation and continued growth, Brussels South Charleroi Airport wants to offer its travelers to discover Charleroi Métropole.
Recognized on the international scene, BSCA is now a major player allowing travelers from all walks of life to discover a region that has the merit of benefiting from important cultural and tourist assets.
In collaboration with the tourism sector of Charleroi Métropole and the various local tourist offices, various and varied courses offering multiple alternatives will be offered to travelers.

Charleroi Métropole

Charleroi Métropole brings together the 29 municipalities and the 600,000 inhabitants of the Charleroi Basin.
This territory extends over 2000 km? and offers an incredible economic, cultural, tourist and landscape diversity.
For several years, the forces of this region are coordinating to ensure an ambitious redeployment, structuring in an innovative framework.
Born two years ago, the Mayor's Conference of Charleroi Métropole aims to strengthen the supracommunal dynamics within the Charleroi Basin.
One of its objectives is to highlight the attractiveness of this area.
Thus, many initiatives were born at the Charleroi Métropole scale: strong graphic identity, web platform highlighting the assets and the actors of the region (charleroi-metropole.be), creation of a tourist guide, project of territory, progressive development of a food belt, collaborations supported between the communes ...

Paul Furlan, President of the Conference of Bourgmestres of Charleroi Métropole:
"The Burgomaster Conference is also intended to play a catalytic role between the major players in Charleroi Métropole in many sectors related to the everyday lives of all citizens (mobility, healthy food, economic development, etc.).
It is for this reason that it initiated the synergies between the Tourist Houses (Pays des Lacs, Pays de Charleroi) and the Charleroi airport.
The constitution of a metropolitan area is, in fact, a major asset for our territory, especially for its international positioning. This is, in a way, the motto of the Bourgmestres Conference: Together, we are stronger. "

Charleroi Métropole Tourism

Working at the scale of Charleroi Métropole allows both Tourism Houses to reach a critical mass of quality offers to position the territory at European level.
Charleroi Métropole Tourisme makes it possible to capitalize on the complementarity of our respective offers: the urban aspect on the one hand and, on the other hand, the rural aspect with the lakes of Eau d'Heure and the forest.
Mutualizing skills and working together will make it possible to conquer new markets within 2 hours of flight, to lengthen the length of stay or to trigger subsequent stays.
The ultimate goal is for our tourism development to become a full-fledged destination for short stays.
By relying on tourist flows and consumption patterns of tourists, working at the scale of Charleroi Métropole and its geographical area of ​​influence will help develop a structuring tourism and register the pool of life in the European competition.
The collaboration with the BSCA and Ryanair, allowed to discover to journalists and bloggers a part of our various tourist offers

Christine CHARUE, Director of the Pays des Lacs Tourist Office: "With Brussels South Charleroi Airport, other collaborations are envisaged, in particular the training of the airport reception staff in the field to offer a better information service to the free people a few hours wishing to leave the airport. taking a shuttle and on the other hand, for people in transfer for 24 hours willing to discover the region by renting a car.
A specific section for these two cases will be put in place on our new website www.cm-tourisme.be. "

Ryanair and Charleroi Métropole launch a promotional video

Ryanair today launched a new promotional video with Charleroi Métropole, encouraging tourism in Charleroi and its geographical area of ​​influence.
This video, along with a series of articles and a press trip with bloggers from the United Kingdom and Ireland, was organized as part of Ryanair's Try Somewhere New travel content platform. the development of the Charleroi Métropole tourism strategy.
During their stay in Belgium, bloggers were able to discover:
? An urban and cultural offer: Street Art Route, Museum of Photography, BPS22 art museum, Rockerill ... etc
? A hiking offer: The Viroin Hermeton Nature Park and the Forêt du Pays Forest of Chimay, the possibilities for bivouacs in the countryside
? A sporting offer: the Eau d'Heure Lakes and its activities: tree climbing, windsurfing, paddle, ski lift, diving, etc ...
? A gastronomic offer: Our breweries, the Manufacture Urbaine, Chimay, the brewery Les Eaux Vives, etc ...

Ryanair's Try Somewhere New content platform was launched in 2018 and offers travel guides, tips and advice for travelers looking to explore the cities and regions of Ryanair's network of destinations in Europe and beyond. Integrated with Ryanair.com, the content of Try Somewhere New is viewed by one of the largest online audiences in Europe.
To celebrate the launch of this video, Ryanair has launched a special offer from just € 9.99 to travel until the end of January 2020, and available for booking until Friday, November 8 at midnight, only on the website http://www.ryanair.com.

Hélène BEGASSE, PR & Communications Manager, Benelux, France and Morocco for Ryanair:
"We are thrilled to launch the first ever Try Somewhere New video in Charleroi, promoting Charleroi and its region as a fantastic travel destination for travelers of all ages, as Ryanair continues to expand at the airport. Charleroi, with 86 links in the summer of 2020, and bringing in more than 6.4 million customers a year and supporting more than 6,400 * airport jobs.
To celebrate the launch of our Try Somewhere New video in Charleroi, we are launching a special offer on our European network from just € 9.99 to travel until the end of January 2020 and available for booking until Friday 8 November at midnight. Since these incredibly low rates are going to be quickly snapped up, customers must quickly log on to www.ryanair.com to take advantage of them. "

On the Brussels South Charleroi Airport side, Philippe VERDONCK, Chief Executive Officer, declares:
"The work done by the different stakeholders in the project is in line with our strategy.
Indeed, we want to evolve in an ecosystem where everyone has the opportunity to exploit its potential, while bringing knowledge of its sector, in the interest of each.
By anchoring Brussels South Charleroi Airport within its region, we act as a hub for tourism mobility.
We hope to continue this work and allow more travelers of various nationalities to discover Charleroi Métropole, thanks to the vast network proposed by the airlines to BSCA. "

For more information
Brussels South Charleroi Airport
Vincent GRASSA
Press Relations & Communications Manager

Charleroi Métropole
Paul FURLAN, President of the Conference of Bourgmestres
nicolas.sottiaux@igretec.com - delphine.reman@igretec.com

Charleroi Métropole Tourism
Jean-Marc Delizée
President of the Pays des Lacs Tourism House
Thomas Parmentier
President of the Pays de Charleroi Tourist Office

About Brussels South Charleroi Airport

Brussels South Charleroi Airport, the airport awarded multiple times for its services and infrastructure, is one of two airports serving the city of Brussels.
With operational experience and industry insight, BSCA has helped more than eight million passengers fly into 2018 to more than 190 destinations in Europe, North Africa, the Middle East and Asia.
Brussels South Charleroi Airport has nine partner airlines: Ryanair, Wizz Air, Pegasus Airlines, TUI fly, Air Corsica, Belavia, Air Belgium, Air Algérie and Laudamotion.

About Charleroi Métropole

Charleroi Métropole is the story of a complementarity between urbanity and rurality, cities and dynamic economic villages, crafts, agriculture, tourism, folklore and other local specificities.
Charleroi Métropole brings together 29 municipalities and nearly 600,000 inhabitants and is a catalyst for synergies between the actors of the territory.
With a shared objective: to develop a common ambition and a true metropolitan dynamic, to meet the challenges of tomorrow and to bring together projects for the inhabitants of this inspiring region.

About Charleroi Métropole Tourisme

Charleroi Métropole tourisme is the tourist part of Charleroi Métropole gathering 29 municipalities.
Charleroi, a post-industrial city fascinates the amateurs of urban activities.
The outskirts are plateaus, open landscapes punctuated by small wooded valleys and a classified architectural heritage.
The south of the metropolis has a set of 5 lakes backed by a wild and unspoiled nature whose unique landscape features in Europe make it a destination for recreation and relaxation.
Throughout the year, various experiences are available to all.
Want to reconnect with nature, practice a sport, enjoy urban experiences, discover the heritage, taste local flavors?
Through its two "Pays des Lacs" and "Pays de Charleroi" Tourist Offices, the 29 municipalities have come together to present the tourist attractions of their metropolis.

About Ryanair

Ryanair Holdings Plc, the largest airline group in Europe, is the parent company of Ryanair DAC, Lauda, ​​Buzz, Malta Air and Ryanair UK.
Carrying more than 153 million customers p.a.
On more than 2,400 daily flights from 86 bases, the group connects more than 200 destinations in 40 countries on a fleet of more than 475 aircraft, with an additional 210 Boeing 737 on order, which will allow Ryanair Holdings to lower fares and reduce increase traffic to 200 million passengers by FY24.
Ryanair Holdings has a team of more than 19,000 highly qualified aviation professionals, who ensure Europe's leading punctuality by extending the record level of safety for 34 years.
Ryanair is the greenest and cleanest air group in Europe and Ryanair customers can reduce their CO2 emissions by up to 50% compared to the other 4 major airlines in Europe.